SPECIALISATION SEMESTER at Bocconi campus in Milan, Italy
Banking & Finance
Management of Fashion & Luxury
Organization & HRM
Strategic Management & Management consulting
Innovation & Technology Management
ELECTIVES AND WORKSHOPS
Industry specific topics
Providing Participants with an introduction to various mathematical and statistical models and techniques supporting good managerial decisions at various levels and functional areas, with special emphasis on their practical applications and implementation. The course is composed of 20 ninety minutes sessions with a variable mix of lectures / case discussions / practical exercises. It includes: Basic financial calculus/evaluations for investments and financing appraisal, Optimal allocation of scares resources under constraints and Optimal decisions under uncertainty and risk.
The course is a combination of lectures, case studies, class discussions and simulations, all supported with an extensive use of commercial and special SDABocconi School SW."
Designed to provide an understanding of financial statements, the course devotes attention to the basic rules of the accounting language as well as the issues and institutions which formulate and influence these rules. The course will also provide an understanding of the "language of accounting” while raising the students' awareness about the strengths and limitations of current accounting systems.
Understanding the global business environment in which firms operate, and being able to anticipate some of its changes, is a fundamental skill of a modern manager. To this extent, the course aims at providing participants with the most relevant tools useful to understand the current economic environment, through a brief overview of the basic concepts of macroeconomic theory. Adequate attention will also be paid to monetary and financial developments currently shaping the evolution of markets worldwide. The introductory course covers basic concept of macroeconomics such as Gross Domestic Product and the drivers of economic growth, inflation, unemployment, the role of money and interest rates, the term structure of interest rates and a basic knowledge of the working of financial markets, exchange rates and the purchasing power parity, basic models of aggregate demand and supply, an analysis of monetary and fiscal policies.
Quantitative Methods course will acquaint participants with the most widely used basic statistical and mathematical methods for analysis and decision making concerning functional and inter-functional management issues. The course is organized in two parts. In the first part of the course, we will focus on data analysis methodologies and models, providing a set of practical application of statistical techniques essentials to the decision making process. We will master data models that measure relations between variables, regression models, techniques to identify patterns in data and make forecasts. In other words, we will learn how to transform data into useful information; to verify the effectiveness of a choice, to assess the strength of the main drivers of your final result, to support next year budget or business plan value forecast. In the second part of this course we will master the concepts of Interest rates, Annuities and Net Present Value, unveiling also common mistakes, traps and tricks related to their usage. We will learn to understand and manage practical financial issues such as how to assess the cost of a loan, how to choose between financial loan alternatives.
The need to acquire a competitive advantage is a key strategic concern in any business. Being ahead of competitors means having a combination of the following: better product / service, undisputable value proposition, superb communication, sound financial strategy, healthy productivity, unique marketing strategy, great people. It also requires an excellent organization. This course will provide students with the analytical tools needed to understand the complexity of designing organizational structures, in an increasingly globalized and fast-changing business environment. Shaping organizational structures help managers to adapt the gathering of individual behavior to achieve strategic objectives, and conquering the awaited competitive advantage. Through the use of cases, in class and off class group work, students will be asked and encouraged to develop their own skills with respect to the analysis of organizational structures.
The Marketing department of a company is often times expected to contribute to the company growth with ideas, strategies, actions. Since a company can grow by creating new markets or developing currents ones, the role that the Marketing department can play is different for the two strategic options. The creation of new marketsrequires a lot of imagination, and marketing people can help inject imagination by generating and disseminating market insights. The development of current market requires a broad and deep knowledge of current customers and the ability to develop, strengthen and leverage on the relations with them.The course provides an overview of the contribution of marketing to the growth of the company. Students will learn how companies can leverage on their marketing knowledge to create new markets, and which organizational factors support marketing imagination. Then, students will also learn how companies can design and implement marketing strategies to develop their markets.
Strategic management is concerned with managing the competitive position and development of a business in order to ensure its survival and success. This course will equip you with the concepts, tools, and skills required formulating and implementing strategy across a range of business contexts— from a single-business firm to a multiproduct, multinational corporation, including an individual business unit within a larger enterprise. Our emphasis will be upon applying the tools of competitive strategy analysis to real business situations through case studies, examples, and your own experiences. In doing so, the course will develop your effectiveness as a business leader through developing your insight into the sources of competitive advantage, encouraging your creativity in generating strategy options for a business, and improving your judgement in making strategic decisions. We also intend that, through the interactive format of this course, you will develop your communication skills and your effectiveness in group situations.
Financial Reporting and Analysis
The course develops an understanding of comparative accounting regulations, while addressing how accounting policies affect financial statement analysis in an international setting. The course covers accounting for intercorporate investment and consolidation, long-term obligations (pensions, post-retirement benefits), debt/equity and hybrid financing, derivates and financial instruments.
Macro & Micro Economics
The aim of this course is twofold. The first part of the course is designed to allow participants to reach an understanding of key business economic concepts. By the end of this part of the course, participants should:
master the basic tools of microeconomic analysis and apply them to business decision making;
have a clear understanding of how firms price their products depending on their cost structure and the competitive environment in which they operate;
analyze the performance of markets both for the competing firms and for the society at large;
assess the role of government in promoting (or in preventing) greater efficiency in the economy. The second part of the course aims instead at applying both the tools of microeconomic analysis and the macroeconomic concepts developed during the Precourse in Economics to the current international environment.
After the second part of the course, participants should:
have a clear understanding of the global international picture of trade and production, and of the international strategies firms deploy to take advantage from global productin networks
be able to assess the current state of affairs of the world economy in light of the financial crisis, with a distinct focus on the EU, the US, and the BRICs.
master basic analytical and forecasting abilities to help improve a firm’s strategy.
Financial Markets & Institutions
The aim of the course is to provide participants with in-depth insight about the nature and structure of a financial system, in order to develop an understanding of the different funding options available to firms and non financial institutions and of basic functioning of financial institutions. Methodologies to assess borrowers’ creditworthiness, relevant information and pricing models are outlined. Basic financial decisions considering alternative financing opportunities available to both large corporations and small start-ups are evaluated. After an overview of the structure of the financial system, the major typologies of financial institutions will be analyzed (including banks, investment banks, finance companies, venture capital and private equity funds, asset managers), illustrating the peculiar contribution given by each of them to corporate financial policies. Second, we will focus on capital markets, analyzing strategies tools and managerial decisions to be undertaken in order to raise funds by issuing and placing securities. Third, the basics of credit management in financial institutions will be presented, in order to let the students understand how to minimize the cost of borrowing for firms. Finally, the focus will be placed on the advisory role performed by financial institutions when acting as investment bankers, showing the corporate non ordinary financing needs potentially addressed, with particular reference to small start-ups.
Human Resources and Organizational Behavior
Recent studies outline that effective people management practices may contribute to organizational performance up to 17%, and may affect 19% of the organizational growth. Thus, the managerial ability to align individuals’ behaviors with the organizational goals represents a way through which firms develop capabilities that are difficult to imitate and enable the achievement of long-lasting results.Top managers indicate that positive attitudes, negotiation, teamwork, and related skills are the most critical competencies individuals need to develop for reaching success. This course will focus on such aspects, by taking into account how individual and group behavior may affect individual and organizational outcomes, either unleashing or hindering the full potential of the organizational human capital. Moreover, besides taking into account individual and group behaviors, the course will also embrace a macro prospective by analyzing the HR practices which may support and direct such behaviors. The course revolves around hands-on activities, encompassing self-assessments, case discussions, simulations, and group-based exercises. Participants will be immersed into organizational behavior phenomena rather than “reading them”, thus increasing their learning experience.
Entrepreneurship & Business Planning
Entrepeneurship is an important driver for the creation of economic wealth. Both neo-classical economists like Kirzner and the whole Austrian School as well as the Schumpeterian economists, have entrepreneurial behaviour at the center for economic development. But it’s not only from a national and regional economic development perspective that entrepreneurship is a driver of wealth. For both private individuals and existing corporations, launching new business ventures can be a source of financial and/or social success. But not always. There are risk and uncertainties associated with launching new ventures and to the extent the venture team can manage these, the likelihood of financial/social success will increase. The purpose of the course is to put participants in a better position of managing entrepreneurial ventures. More specifically the learning objectives are linked